Directions

Research a current trend in PR (the massive growth of the social influencer market and the important role that PR playing in the market) that interests you. Write a paper on why you think it is interesting and how it helps or hurts the industry.

Just make sure you focus on unpaid influencers. Stay clear of anything marketing-related. It also helps to be very specific, pick a specific company or industry, etc. and remember I am looking for trends.

Solution

PR and Social Influencers

Today, public relations professionals have a broad spectrum of emerging communication channels. Social media networks provide tools such as podcasts, blogs, and online videos to relay content to target audiences. GSMArena is a product review website that applies current trends in influencing PR of the mobile phones production industry. The senior management teams fund site design and post relevant content that could be of interest to potential clients. Organizations need to embrace current public relations practices, in particular, enhancing their websites, to develop and maintain the desired image with all stakeholders in their environs……………………..To access the rest of the solution for $5, please click on the purchase button.