Required Resources
Read/review the following resources for this activity:
- Textbook: pp. 66-69
- Lesson
- Minimum of 1 source (online graphic)
Apply the following writing resources to your posts:
- Link (multimedia presentation): Citing References in Text (Links to an external site.)
- Link (website): APA Citation and Writing (Links to an external site.)
Initial Post Instructions
Part 1: Research & Review
Search online to find a medical, health facility, or communal-health advertisement. Medical advertisements might include drugs (prescription or over the counter), treatments, or medical devices. You might also find an ad for a local health facility. Alternatively, you can find an ad promoting a communal health topic, like drunk-driving, homelessness, or properly buckling children in car seats. Ideally, you should work within your chosen topic for Week 3 and 4, but if you cannot find an ad about your topic, go with one that sparks your interest.
Part 2: Application
Dissect your chosen ad based on the 4 appeals from this week’s lesson: logos, pathos, ethos, and kairos.
- Attempt to find an example of each in your ad, and explain how each appeal tries to persuade the audience.
- If an appeal is missing, then discuss how its absence affects the ad’s overall persuasion.
- Finally, present your overall assessment of the ad’s effectiveness.
Click on the following Writing Tip link to learn about citing graphics:
Follow-Up Post Instructions
Respond to at least two peers or one peer and the instructor. Address the following:
- Compare your own analysis of the ad’s effectiveness to those of your peers.
- Who do you think is the potential audience for your peer’s ad? Why is that the case?
- Evaluate how the ad might be more effective.
- Did you find the ad manipulative or supportive?
- Who stands to profit from the ad?
Note: If you see that someone has already received feedback from two peers, please choose to help a peer who has yet to obtain feedback.
Writing Requirements
- Minimum of 3 posts (1 initial & 2 follow-up)
- Initial Post Length: minimum of 3 college-level paragraphs
- APA format for in-text citations and list of references
Solution
For this assignment, I’ve chosen one of the graphic recommendations of the World Health Organization. They advise the public on Coronavirus disease (COVID-19) spreading prevention. I believe that that’s the most discussable topic in our days. I attempted to analyze those graphic recommendations using four types of persuasive appeals: Reason (logos), Authority (ethos), Emotion (pathos), Setting (kairos).……………………please follow the link below to purchase the solution at $5